Tuesday, January 25, 2011

I want whatever they are selling...

Commercials in Korea are mesmorizing. I can't look away. Marketing in Korea is all about fun fun fun! Even though I can't understand the words in the commercials, I end up wanting whatever they are selling. Case in point:


If you've ever tried Soju, a Korean rice liquor that they are selling in this ad, you would know that it's harsh, rubbing alcohol like taste is hard to stomach. However, after watching this commercial, your mind will change! It might taste like unicorns! It doesn't matter! Just buy some!

A note: Almost all Korean commercials feature actors and actresses who are already really famous. Therefore, you can start to recognize the same faces everywhere you go. Hyori Lee, the main woman in this commercial, can be seen on posters, in coffee shops, and on countless other television ads.

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